Google Premier Partner Why PPC Advertising is a MUST Whether your business is large or small, web-based or local, the Internet has become a prime focus. Consumers are turning online for product information and shopping. Even major retailers, like Target, are feeling the heat. Likewise, if a person is planning to make...
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Jon Nagle Jon Nagle comes from Branch Management and IT Department at two large corporate banks. He has been working for Rainmaker Internet Marketing since 2009 and is directly responsible for the technical issues, as well as search and display advertising in Account Management. Jon is currently serving as a Google AdWords Certified Professional for Rainmaker Internet Marketing. He is certified in Google Advertising Fundamentals as well as Advanced Display Advertising. This means he is certified in the basic aspects of AdWords and online advertising, including account management and the value of search advertising as well as intermediate –to-advanced best practices for advertising on YouTube and the Google Display Network. Jon’s community service includes various involvements and board memberships in Berwyn Little League, Official Volunteer for Little League Baseball located in South Williamsport, PA, Operation Stars and Stripes Member. Jon is happily married to his wonderful wife Kristen now for 4 years.
Why Pay Per Click (PPC) Advertising Is a Must for Every Business
- 2017 Apr 05
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- Pay Per Click, Small Business
What Are Google Analytics ‘Goals’? Why Should I Use Them?
Google Analytics In regard to your website and online marketing, every small business should start by educating themselves about analytics. In general, this is the collection, analysis, and reporting of web-traffic for the purpose of understanding your visitor's behaviors. Moreover, this...
— Continue Reading- 2017 Mar 01
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- Internet Marketing
3 Tips for Using Expanded Text Ads in Search Advertising
Expanded Text Ads in Search Advertising Consumers now use Google across multiple devices, so it's more important than ever that you fine-tune your Google search advertising to attract people regardless of what device they're viewing your ad on. Here are 3 tips for using expanded text AdWords...
— Continue Reading- 2016 Nov 18
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- Internet Marketing, Pay Per Click
3 Simple Ways to Improve Your Keyword Research
Improve Your Keyword Research When your customers are looking for you in an endless ocean of competitors, how will they find you? Most people are not going to go to the third page of their search engine results to find a solution to their problem. It is a waste of time to aimlessly post content...
— Continue ReadingDiscover Common Search Engine Optimization (SEO) Mistakes
Common Search Engine Optimization Mistakes Website owners need search engine traffic to drive sales. Ranking on the first page of results, and close to the number one position as possible, is the most cost-effective online marketing there is. When a web page ranks high for a popular keyword, it is...
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Great Keyword Research Tips Articles and blog posts for your website attracts visitors who turn into leads and then into customers. Visitors search on Google for useful content, but how does Google know what web pages to show them? Keywords. Google Does Not Know Your Business But Google can...
— Continue ReadingAd Extensions 101: What You Need to Know
What You Need to Know About Ad Extensions Ad extensions are the extra information that come with a Google Adwords ad. For example, an ad may display links to specific categories on your site, directions to your business from the user's location, or your phone number. All business owners who spend...
— Continue Reading- 2016 Jul 22
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- Internet Marketing, Pay Per Click
3 Recent Google Algorithm Updates You Need to Know About Now
Google Algorithm Updates Search engine optimization can have a huge impact on your business' marketing results. It's estimated that 89 percent of marketers around the world credit their SEO strategies with higher search rankings, more website traffic and increased lead generation. If SEO is...
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Free E-Book Download: 5 Things Your Business Needs to Succeed in the Digital Marketplace // Paid Leads Pay per click marketing, otherwise known as PPC, is quite simple. Search engines such as Google and Bing allow businesses and individuals to buy listings within their search results....
— Continue Reading- 2014 Oct 30
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- Internet Marketing, Pay Per Click
Pay Per Click Advertising: Google AdWords
Free E-Book Download: 5 Things Your Business Needs to Succeed in the Digital Marketplace // What is AdWords? Google AdWords is PPC advertising or pay per click advertising that was created by Google in early 2000. There are thousands of people and companies using highly effective...
— Continue Reading- 2014 Oct 30
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- Internet Marketing, Pay Per Click