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3 Key Benefits of Inbound Marketing for the Home Improvement Industry

3 Key Benefits of Inbound Marketing for the Home Improvement Industry

Retailers and product manufacturers have mastered the art of inbound marketing, but many marketing professionals in the home improvement industry are still clinging to the old ways. How can inbound marketing revitalize your business and help you establish yourself as a leader in the industry? From...

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Does Link Building Still Matter?

Does Link Building Still Matter?

For years, digital marketers focusing on SEO have relied on a few simple facts. Among the most reliable was the notion that link building, the process of getting other websites to link to yours, has a significant impact on your website's performance in Google results. But a couple of weeks...

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4 Tips for Better Business Blogging

4 Tips for Better Business Blogging

Blogging is an incredible asset for businesses with an online presence. There are certain things you can do to make your business blogging endeavors more successful. This post will discuss four easy things you can do. Free E-Book Download: 17 SEO Myths You Should Leave Behind in 2015 //...

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3 Easy Ways to Get Started With SEO For Your Small Business

3 Easy Ways to Get Started With SEO For Your Small Business

Internet marketing is something that is relatively easy once the basics are understood and carried out effectively. With research and some planning, your small business can succeed at marketing online. Here are three simple steps to see results. Free E-Book Download: 17 SEO Myths You Should...

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Link Building 101: What It Is and Why It Matters

Link Building 101: What It Is and Why It Matters

Getting your website to be popular in the eyes of search engines isn't an easy thing to do. You need to use all the right keywords, get the proper amount of traffic, and create engaging, reliable content. Perhaps one of the most difficult parts of standing out to search engines is link building,...

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Are You Wearing the White Hat?

Are You Wearing the White Hat?

Digital marketers wear many hats. They keep the social media channels running, send out email blasts, try to generate leads through their website, and continuously work on getting said website found on search engines. You'd think that the color of those hats doesn't matter, which is true except...

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How SEO Makes Testimonials Even Better

How SEO Makes Testimonials Even Better

Search engine optimization is all about turning good things into something even better. Even if your website content is informative and engaging, you can improve it by incorporating elements of SEO to attract new customers. Free E-Book Download: 17 SEO Myths You Should Leave Behind in...

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4 Internet Marketing Trends to Watch in 2015

4 Internet Marketing Trends to Watch in 2015

So you've got an online business and you're looking to use some contemporary internet marketing techniques to improve your sales? If that's the case, then you'll profit from paying attention to current trends. Free E-Book Download: 17 SEO Myths You Should Leave Behind in 2015 //...

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Internet Marketing Lesson: UPS Gets Embarrassed on Social Media

Internet Marketing Lesson: UPS Gets Embarrassed on Social Media

Internet marketing is a complex field that consists of plenty of different areas. But a lot of times, it comes down to one simple truth: doing the right thing pays. Regularly, companies get embarrassed on social media in situations that could be easily avoided with a more pro-active approach. The...

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3 Effective Ways to Stand Out on Google

3 Effective Ways to Stand Out on Google

Google processes 3.5 billion searches in a day. Getting your website to rank first on a search result page for a specific search term could translate in more sales and more brand awareness from your audience. Here are three methods you can use to make your website stand out on Google. Free...

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