10 Staggering SEO Statistics Search engine optimization (SEO) is an excellent choice to moving more prospects into your sales funnel, thus boosting revenue for your company. With this ever-changing, sometimes “complex” strategy, it’s important to stay current in SEO trends to achieve optimal...
— Continue ReadingPull More Customers Into Your Online Sales Funnel
Online Sales Funnel If you want more customers, then it helps to focus on their experience after reaching your website. Optimizing your online sales funnel can cut your customer acquisition costs which will help make your paid advertising campaigns more profitable. Start Moving People into Your...
— Continue Reading5 Reasons You Need a Dedicated Internet Marketing Budget for 2016
Internet Marketing Budget When it comes to marketing your small business online, it might seem like a daunting task, but here are five reasons why you need a dedicated internet marketing budget for 2016. 1. Exposure. One of the quickest ways to gain exposure and increase your customer base is...
— Continue ReadingFollow Your Customers Across the Web with Google Remarketing
Google Remarketing Current marketing practices build on content marketing by emphasizing personalized customer experience. For instance, your potential customer arrives at your site because of its content. Once that content becomes personal, there is an increased likelihood that a customer will...
— Continue Reading7 Trends That Will Dominate Search Advertising Moving Forward
What Is Search Advertising? Search advertising is a method of placing your online advertisements on webpages that will show results in the search engines. Why Do I Need It For My Business? Helps your own search results Boost your brand and recognition Integrates well with SEO Now,...
— Continue Reading5 Ways to Outfox Your Competitors with Pay-Per-Click Advertising
Pay-Per-Click Advertising: Outfox the Competition Pay-Per-Click advertising is a simple way to drive traffic to your website. With Pay-Per-Click, you buy clicks from vendors such as Google. When a customer sees your ad, they can click to visit your website. You pay for each click that takes...
— Continue ReadingAnswering The Puzzling Question, “Where’d All The Ads Go?” Your Go-To Guide For Understanding Google’s New AdWords Layout
"Where'd All The Ads Go?" Google's New AdWords Layout One of the things that makes Google so successful and frustrating at the same time is the company is always tinkering with how it does things. For example, trying to keep track of the changing algorithms they use for searches is a full-time...
— Continue Reading6 Easy Ways to Use Link Building to Create Home Improvement Leads
Using Link Building to Generate Home Improvement Leads Targeted link building is one of the most effective ways to increase website traffic and improve your page rank. It's a useful strategy that works for any industry. The home improvement industry in particular benefits from link building...
— Continue ReadingThe Ultimate Recipe: A Foolproof Formula for Search Engine Marketing
Search Engine Marketing It's no surprise that search engine marketing is one of the most powerful ways to generate traffic to your website. In fact, nearly all marketers (96%) are already using search engine marketing as part of their arsenal of strategies. However, SEO is always changing along...
— Continue ReadingHere are 4 Creative Ways to Generate Leads with LinkedIn
Generate Leads with LinkedIn Use these 4 creative ways to generate leads with LinkedIn as an easy supplement to your other online marketing efforts, and see if they work for your business. We will assume you have a LinkedIn profile and know some of the basics. Free E-Book Download: The 30...
— Continue Reading