Generate Leads with Facebook Ads Many businesses want to begin advertising on Facebook to generate leads, but may not know how it works or where to begin. Luckily, we have provided these 3 Facebook ads tips that will help generate leads for your business. Build a Custom Audience Building a...
— Continue ReadingWhat You Need to Know about the New Google Algorithm Update Today
New Google Algorithm Update Google's latest Penguin algorithm update is going to be rolling out within the next few weeks. While the update is expected to affect very few US English searches, many bloggers and website owners are still taking precautions. The update will demote sites that raise...
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Boost Landing Page Conversions Is your business wasting precious advertising money only to have the bounce rate on your landing page go through the roof? Fear not, it doesn't have to be this way! No matter how much you put the word out about your website, none of it matters unless the landing...
— Continue Reading3 Reasons Why Your Website Needs to be Optimized for Mobile Devices
The Mobile Devices Train - Get On, or Get Lost Sometimes it's hard to remember that it wasn't too long ago when not every single human had a smartphone in their face. However, according to Search Engine Watch, a website that provides information and news about search engines and search engine...
— Continue ReadingGreat SEO Starts With Your Brand
There’s a lot of talk about branding in the search marketing industry of late, and there’s good reason for that: Taking the time to really understand and define your brand allows you to be much more intentional and focused about the way you market your business online (and off, but this is a...
— Continue ReadingSecurity Has Its Benefits: Google Begins Indexing HTTPS Pages First
Google’s Zineb Ait Bahajji announced that going forward, Google will try to index HTTPS pages first, before the HTTP equivalent page. That means that if your site’s internal navigation references the HTTP URLs, Google will try to see if the same pages work on HTTPS. If they do, Google will...
— Continue ReadingBoost Your Rankings: How to Win at Search Engine Optimization (UPDATED for 2016)
How to Win at Search Engine Optimization (Updated for 2016) 2015 has been quite the year for Google and search marketers. From new algorithms and a focus on mobile-friendliness, to updated user quality guidelines, businesses and marketing managers have been forced to adapt to the rapidly changing...
— Continue Reading4 Places to Start Marketing Your Small Business Online Right Now
MARKETING YOUR SMALL BUSINESS ONLINE Small businesses often don’t have a large budget for marketing. However, marketing is essential for finding new customers and growing a business. For small businesses short on funds, there are a few marketing strategies that are cost-effective and yield a...
— Continue Reading3 Ways Local SEO Services Can Help Your Small Business Reach the Next Level
Local SEO and Your Small Business Although many business owners understand the importance of online marketing with a strong search engine optimization strategy, most business owners don’t have the time to tailor their online presence for peak search engine optimization. Thankfully, there are...
— Continue ReadingSearch Engine Optimization – The Role of Quality Content
“I am doing all this SEO work, I post on social media all the time and my website looks great – so why don’t I have more views?” This is a common complaint for those who understand that SEO is important but are still unclear about how it actually works. Your SEO problem probably has nothing...
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