Google Algorithm Update: Mobile Intrusive Interstitials Penalty
Google Algorithm Update There are reports that state Google changes its algorithms 500 to 600 times a year. In the sphere of SEO, this means companies do not have a choice but to keep up with the changes or prepare for their content to become lost in search engine space. Many of the updates are
- Published in Internet Marketing
Search Engine Optimization – Mobile Friendliness and Speed Matter
Search Engine Optimization Websites that rank well in Google’s search results can receive huge amounts of targeted traffic. Why some websites receive better search placements than others depends on a number of factors, including quality content, good navigation, relevant back links and more. Recently, two more factors have come into play when it comes to search
- Published in Internet Marketing, Mobile Devices, Search Engine Optimization
What Are Google Analytics 'Goals'? Why Should I Use Them?
Google Analytics In regard to your website and online marketing, every small business should start by educating themselves about analytics. In general, this is the collection, analysis, and reporting of web-traffic for the purpose of understanding your visitor’s behaviors. Moreover, this information is actionable. Web analytics can help your company optimize website design and content to improve outcomes: grow
- Published in Internet Marketing
Customer Reviews & SEO
Customer Reviews Are you selling products and services online? Great. Do you have customer reviews posted within your website? Well, you should…. Customer Reviews = Strengthening Your Brand Customer feedback is pure gold. Not only does it allow you to reflect upon how your most valuable assets view the business, it provides you with guidelines
- Published in Internet Marketing, Search Engine Optimization, Small Business
Using Link Building to Improve Local SEO
Improve Local SEO with Link Building Link building has been, for a very long time, a very effective strategy for increasing SEO. However, there have been numerous changes over the years, and many companies have found tactics that worked in the past will now cause penalties. This can be especially impactful to small and mid-sized companies
- Published in Internet Marketing, Link Building, Search Engine Optimization
3 Tips for Using Expanded Text Ads in Search Advertising
Expanded Text Ads in Search Advertising Consumers now use Google across multiple devices, so it’s more important than ever that you fine-tune your Google search advertising to attract people regardless of what device they’re viewing your ad on. Here are 3 tips for using expanded text AdWords ads: 1. Create ads for all devices. Don’t worry. This
- Published in Internet Marketing, Pay Per Click
Google Algorithm Updates: Just What's Google Possum and Google Penguin?
Google Algorithm Updates September 1st saw a new tweak to the Google Algorithm roll out, one which the analytics community has dubbed Google Possum. It’s a fun name, but there’s more to it than just the name; the way in which search results appear has had some pretty major changes. Shortly after, on Sept. 23rd, an officially named
- Published in Internet Marketing, Link Building, Search Engine Optimization, Small Business
Are You Ready for Search Engine Optimization (SEO) in 2017?
Stay Ahead of The Game with Search Engine Optimization Search engine optimization (SEO) is a very dynamic field. Some tactics that were best practices years ago have little to no effect today. In fact, some strategies that once produced excellent results will now harm your SEO. This is why it is so important to stay on top of
- Published in Internet Marketing, Search Engine Optimization
Discover On-Page SEO Best Practices
On-Page SEO Changes to search engine algorithms have made staying on top of on-page SEO tedious, even for the experts. Many online marketers are themselves struggling to understand the changes, and what it means for their clients. In fact, many are still using outdated techniques to try reaching the top of search engine page results. However, on-page
- Published in Internet Marketing, Search Engine Optimization
3 Simple Ways to Improve Your Keyword Research
Improve Your Keyword Research When your customers are looking for you in an endless ocean of competitors, how will they find you? Most people are not going to go to the third page of their search engine results to find a solution to their problem. It is a waste of time to aimlessly post content
- Published in Internet Marketing, Search Engine Optimization
