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Leveraging the Internet to Maximize Your Advertising ROI – Call (630) 929-7246 to get started!

Category : Internet Marketing

The Ultimate Recipe: A Foolproof Formula for Search Engine Marketing

The Ultimate Recipe: A Foolproof Formula for Search Engine Marketing

Search Engine Marketing It's no surprise that search engine marketing is one of the most powerful ways to generate traffic to your website. In fact, nearly all marketers (96%) are already using search engine marketing as part of their arsenal of strategies. However, SEO is always changing along...

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Here are 4 Creative Ways to Generate Leads with LinkedIn

Here are 4 Creative Ways to Generate Leads with LinkedIn

Generate Leads with LinkedIn Use these 4 creative ways to generate leads with LinkedIn as an easy supplement to your other online marketing efforts, and see if they work for your business. We will assume you have a LinkedIn profile and know some of the basics. Free E-Book Download: The 30...

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What You Need to Know about the New Google Algorithm Update Today

What You Need to Know about the New Google Algorithm Update Today

New Google Algorithm Update Google's latest Penguin algorithm update is going to be rolling out within the next few weeks. While the update is expected to affect very few US English searches, many bloggers and website owners are still taking precautions. The update will demote sites that raise...

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7 Tricks to Help Boost Landing Page Conversions for Your Business

7 Tricks to Help Boost Landing Page Conversions for Your Business

Boost Landing Page Conversions Is your business wasting precious advertising money only to have the bounce rate on your landing page go through the roof? Fear not, it doesn't have to be this way! No matter how much you put the word out about your website, none of it matters unless the landing...

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Great SEO Starts With Your Brand

Great SEO Starts With Your Brand

There’s a lot of talk about branding in the search marketing industry of late, and there’s good reason for that: Taking the time to really understand and define your brand allows you to be much more intentional and focused about the way you market your business online (and off, but this is a...

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4 Places to Start Marketing Your Small Business Online Right Now

4 Places to Start Marketing Your Small Business Online Right Now

MARKETING YOUR SMALL BUSINESS ONLINE Small businesses often don’t have a large budget for marketing. However, marketing is essential for finding new customers and growing a business. For small businesses short on funds, there are a few marketing strategies that are cost-effective and yield a...

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4 Reasons You Need to Be Marketing Your Small Business Online

4 Reasons You Need to Be Marketing Your Small Business Online

Marketing Your Small Business Online Whether you are just starting your business or have been in business awhile, marketing needs to be a part of your business. No matter if you only think you can handle one client or you feel like you are too busy with the clients that you already have, you still...

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Understanding Google Analytics: Finding Your Inner Analyst

Understanding Google Analytics: Finding Your Inner Analyst

Understanding Google Analytics Google Analytics is a powerful tool when it comes to marketing your website or landing pages. It takes the guess-work out of what is or isn't working by providing cold hard facts. In order to get the most out of Google Analytics, you need to understand what to look...

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Is Your Website a Dud or Lead Generator?

Is Your Website a Dud or Lead Generator?

A website is not just a visual representation of your business, it is also a way to get leads and sales online. Most small businesses leave this up to a simple "contact" page and expect their clients to come to them, which undoubtedly detracts from the user's experience and reduces profit. Most...

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3 Examples Of How NOT To Use Search Engine Marketing

3 Examples Of How NOT To Use Search Engine Marketing

How NOT to Use Search Engine Marketing When optimizing your site for search engine marketing, you have to be careful. Even the slightest mistake could result in Google sending a Panda, Penguin and Hummingbird after you, resulting a low or even non-existent Google ranking. Every now and then...

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