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Leveraging the Internet to Maximize Your Advertising ROI – Call (630) 929-7246 to get started!

Tag : adwords

Why Pay Per Click (PPC) Advertising Is a Must for Every Business

Why Pay Per Click (PPC) Advertising Is a Must for Every Business

Why PPC Advertising is a MUSTWhether your business is large or small, web-based or local, the Internet has become a prime focus. Consumers are turning online for product information and shopping. Even major retailers, like Target, are feeling the heat. Likewise, if a person is planning to make...

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Ad Extensions 101: What You Need to Know

Ad Extensions 101: What You Need to Know

What You Need to Know About Ad ExtensionsAd extensions are the extra information that come with a Google Adwords ad. For example, an ad may display links to specific categories on your site, directions to your business from the user's location, or your phone number. All business owners who spend...

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5 Ways to Outfox Your Competitors with Pay-Per-Click Advertising

5 Ways to Outfox Your Competitors with Pay-Per-Click Advertising

Pay-Per-Click Advertising: Outfox the CompetitionPay-Per-Click advertising is a simple way to drive traffic to your website. With Pay-Per-Click, you buy clicks from vendors such as Google. When a customer sees your ad, they can click to visit your website. You pay for each click that takes...

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Answering The Puzzling Question, “Where’d All The Ads Go?” Your Go-To Guide For Understanding Google’s New AdWords Layout

Answering The Puzzling Question, “Where’d All The Ads Go?” Your Go-To Guide For Understanding Google’s New AdWords Layout

"Where'd All The Ads Go?" Google's New AdWords LayoutOne of the things that makes Google so successful and frustrating at the same time is the company is always tinkering with how it does things. For example, trying to keep track of the changing algorithms they use for searches is a full-time...

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AdWords: Back to Basics

AdWords: Back to Basics

Getting started with advertising online can be overwhelming. With so many benefits over other traditional advertising, PPC marketing using Google AdWords is a fantastic medium. It offers targeting, flexibility, scalability and relevant data from your marketing efforts.Free E-Book Download:...

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5 Ways to Use Pay-Per-Click to Grow Your Business

5 Ways to Use Pay-Per-Click to Grow Your Business

Pay-Per-Click AdvertisingPay-Per-Click (PPC) advertising has been around for a long time and once you understand the benefits of this marketing strategy, you will be ready to take your business to the next level. Here are 5 ways you can use Pay-Per-Click to grow your business.Free E-Book...

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The Top 6 Google Ads Tricks Experts Love

The Top 6 Google Ads Tricks Experts Love

6 Google Ads Tricks Experts LOVEPay-per-click marketing has helped thousands of businesses to quickly grow their revenue online. Unfortunately, for those that have never jumped head-first into PPC marketing, AdWords is a difficult beast to tame. There are many tricks and tips that can be...

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What’s the Deal With Display Ads? Do They Even Work?

What’s the Deal With Display Ads? Do They Even Work?

The Internet runs on advertising. From your search results to your favorite blogs, advertising is everywhere. Perhaps the most common sort of advertising online, though, are display ads. These ads, commonly referred to as banner ads, tend to be at the top, bottom, sides, or sometimes stuck in the...

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Display Ads vs Search Ads: A Quick Breakdown

Display Ads vs Search Ads: A Quick Breakdown

By now just about everyone has heard of Google AdWords. But if you’re just getting started in online marketing, you may have a few questions about the differences between Google’s two AdWords networks: Search and Display. Here are the basics to help you get started:Free E-Book...

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Pay Per Click Advertising Summed Up

Pay Per Click Advertising Summed Up

Free E-Book Download: 5 Things Your Business Needs to Succeed in the Digital Marketplace// Paid LeadsPay per click marketing, otherwise known as PPC, is quite simple. Search engines such as Google and Bing allow businesses and individuals to buy listings within their search results....

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