4 Essential Steps for Finding New Customers Online
Regardless if you think of yourself as a salesperson or not, finding new customers online is much easier today with the help of online marketing strategies from social media to search engine optimization. Each online strategy works to drive traffic to your business website. First, however, you need an action plan. Below are some steps to
- Published in Internet Marketing
3 Tips for Making More Sales Through Your Email List
Most businesses today are spending massive amounts of time, energy, and money on social media marketing. Of course, there are huge opportunities there. But ultimately, one of the greatest business assets is a large and quality email list. We will discuss 3 tips to increase your sales by building and managing your email list: Free
- Published in Internet Marketing
Why Monitor the Competition?
When it comes to marketing your small to mid-sized business, one of the most overlooked facets of your marketing strategy is the need to monitor the competition. No matter how small the niche market on which your business is focused, there is competition out there–and there are a number of benefits to monitoring what they’re doing.
- Published in Internet Marketing
Internet Marketing: 3 Ways Bad Blogging Can Damage Your Digital Marketing Plan
The internet allows businesses to connect with customers like never before. One of the keys to understanding internet marketing is understanding how to blog, how to create great content that your clients will want to read. The book Content Marketing states: Content marketing is a dynamic way to get [new customers]. It is the process of
- Published in Business Blogging, Internet Marketing
Creating a Positive Customer Journey to Enhance Your Online Sales Funnel
If you think that a sale is the act of a customer buying your product or service and that’s it, you’ve got a lot to learn about sales and the customer experience. Good salespeople know that there’s a process, almost a dance, to selling. Here are three tips a business can follow to create a
- Published in Internet Marketing
Maximizing Your Marketing Efforts with Google Analytics
SEO and internet marketing can be difficult to manage for busy business owners. We all know it’s important, but with so many recommendations and best-practices it can be hard to know what to prioritize, and what’s more, which efforts are yielding what result. Free E-Book Download: The 30 Greatest Lead Generation Tips, Tricks & Ideas
- Published in Internet Marketing
How Schema Mark-Up Can Help Your Business
What is schema? Schema is micro-data that help search engines interpret your website’s data. Without schema search engines are able to display only the basic information from your website. Schema will help your website stand out in the search engine rankings by displaying additional information about your website right in the search results. Free E-Book
- Published in Internet Marketing, Search Engine Optimization
Online Marketing: The Next Step In Small Business Growth
For years the standard business model that has been used to determine whether a business is going to survive or flounder has been the seven-year benchmark. If a business can make it through the first seven years of existence it has a better than 90% chance of continuing to survive and grow. Even the stock
- Published in Internet Marketing
Standing Out on Google: Mobile-Friendly is the Newest Metric
Google is one of the most important authorities on the Internet for website owners because its rankings are the ones that set the standard. If your website is ranked highly by Google, then chances are good it will be ranked highly on other search engines as well. If your website is declared spam, or penalized
- Published in Internet Marketing, Search Engine Optimization
Effectively Market Your Small Business Online With These 3 Trends
As customers grow more digital and attach themselves to their smartphones, they’re becoming more and more receptive to seeing ads found only in their area. While these new marketing opportunities give small businesses a competitive edge over big brands, only those that follow the trends will gain new customers. So if you want to effectively
- Published in Internet Marketing